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THE DRAWING BOARD.

Ideas, insights, and the occasional napkin sketch.

Welcome to The Drawing Board — the ANCORD blog. This is where we share what's happening below deck: the material decisions, engineering tradeoffs, and sustainability constraints that shape the products we put into the world.

Expect material deep-dives, sustainability breakdowns, case studies, and the occasional strong opinion about how products should be made. Written by the crew at ANCORD Design Co, from Victoria, BC.

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Action sports product design sketching session | ANCORD Design Co blog
Sustainability

Sustainability x Design: Why Specialize in Action Sports?

ANCORD specializes in sustainable product design for action sports. Here's why the intersection of performance hardware, outdoor culture, and environmental responsibility drives everything we do.
ANCORD three guiding principles of values-led design | ANCORD Design Co blog
Sustainability

Values-Led Industrial Design: Our 3 Guiding Principles.

At ANCORD, every project is measured against three principles: positive environmental impact, connection to nature, and community benefit. Here's how we apply them.
ANCORD team hiking in nature, sustainability in design | ANCORD Design Co blog
Sustainability

Sustainability in Product Design.

Sustainability in product design means considering environmental impact at every stage — from material selection and manufacturing to end-of-life. Here's how the industry is evolving and what we do about it.
Industrial Design

A Brief History of Industrial Design.

Industrial design is the discipline of creating mass-produced products that optimize function, form, and user experience. Explore key movements, designers, and milestones from 1801 to today.
Nada Toothbrush sustainable design animation | ANCORD Design Co blog
Case Study

Case Study: A Toothbrush That Doesn't Suck.

How we designed the Nada toothbrush — a sustainable, Canadian-designed brush that's prevented the disposal of 350,000 single-use toothbrushes using smart material choices and lifecycle thinking.
Industrial Design

What is Industrial Design?

Industrial design is the creative discipline behind almost every manufactured product you touch. Here's what industrial designers actually do — and why it matters.

FAQ

Short answers to common questions—if you're wondering, you’re not alone.

What topics do you cover on the blog?

We write about product design, sustainability, and the behind-the-scenes of building things that last. Expect project case studies, material deep-dives, design lessons, and honest takes on what we’re learning in the studio.

How can I stay updated?

Sign up for our newsletter or follow us on LinkedIn and Instagram—we share new posts, project launches, and the occasional surprise.

Can I suggest a topic or contribute?

Sure! If you’ve got a great idea that fits our focus—thoughtful, sustainable product design—we’d love to hear it. Drop us a note through the contact page.

Boost your brand with design that makes an impact. You talk, we listen.